DAY ONE (January 17)

9:00-9:45am: Breakfast Mixer

9:45-10:00am: Opening Remarks

10:00-11:00am: Keynote Speaker 1 - Natalie Bartlett (General Catalyst)

11:00-11:15pm: Break

11:15-12:15pm: Ideation Workshop - Shuya Gong (IDEO coLab)

12:15-1:30pm: Lunch

1:30-2:30pm: Case Study 1

2:30-3:15pm: Form Groups

3:15-5:00pm: Group Work - Ideation

DAY TWO (January 18)

8:30-9:30am: Breakfast Mixer

9:30-10:30am: Business Model Workshop - Michael Martin (RapidSOS)

10:30-11:30am: Entrepreneurs Panel - Sarah Rosenkrantz (Y2Y), Brad McNamara (Freight Farms)

11:30-11:45am: Break

11:45-1:30pm: Networking Lunch

1:30-2:30pm: Case Study 2

2:30-3:30pm: Marketing Workshop - Mary Caraccioli (Lincoln Center for the Performing Arts)

3:30-3:45pm: Break

3:45-5:00pm: Group Work - marketing

DAY THREE (January 19)

8:30-9:30am: Breakfast Mixer

9:30-10:30am: Pitching Workshop - Tom Maguire (Uber)

10:30am-12:30pm: Group Work - pitching

12:30pm-1:30pm: Lunch w/Mentors

1:30-4:00pm: Pitch Competition

4:00-5:00pm: Keynote Speaker 2 - Matt Segneri (Harvard Business School)

5:00-5:30pm: Closing Remarks

5:30-7:00pm: Closing Dinner